Luxury handmade bed brand Mattsons has arrived in the UK, represented by established agent, Colin Boyce – and its attractive offer is on display in Devon this week …
Mattsons is an exemplar of Sweden's conscientious craft, and dates back to 1851, when founder Isak Mattson set up a sawmill in Malmbäck Småland, an area of Sweden long associated with fine furnituremaking.
Having established itself as a household name in Scandinavia, Mattsons is now on a mission to introduce its luxury sleep solutions to the wider world.
When approached by Mattsons’ principals, Colin quickly recognised the opportunity for the premium bed brand to work well for select retailers, and his first step was to establish a showroom for prospective customers.
He chose a space in Topsham, near Exeter, within the Dartmoor Bed Company’s facilities – Unit 2 Dart Business Park, opposite Darts Farm, just two miles from Exeter Airport and five minutes from the M5 – and is running an official launch event until Friday 16th September.
The showroom features Mattsons’ full range of beds and mattresses.
“I can’t wait to to introduce the Mattsons concept to the UK,” Colin says. “I think the sheer quality of its range is going to make a lot of retailers re-evaluate their notion of luxury.”
The collection is underpinned by a comprehensive bespoke programme.
Colin can be contacted on email@example.com.