The two biggest hurdles to building a website come at the very beginning, states retail tech specialist RetailSystem …
"Firstly, the upfront cost can often run into many thousands of pounds, and you are never 100% confident of the value of that investment.
"The second problem comes when you have to start building the content, descriptions, sizes, pricing and sourcing the high-resolution images (if you are fortunate to have an entire marketing department then this obviously is less of a problem)."
RetailSystem looked at these two issues and decided to take an approach that removes these two barriers to entry.
"We don’t charge you any upfront cost to build your site – it is based on a beautiful, changeable template that is completely configurable to your company's colours, and we populate the content for you, fill in the descriptions, product sizes, upload the images for you and deliver a turnkey solution that is ready to trade.
"We use the Shopify platform because we know that every retailer is different and has a wide range of requirements. Covering finance options, live chat, blogs, filters and options, Shopify has plug-ins for pretty much anything today’s modern retailer could possibly need.
"As we only deal with furniture and bed retailers, there is a unique understanding of what it takes to be able to successfully sell furniture online. Complex products like sofas can have dozens of options, from fabric choice to foot selection, and then hundreds of choices within those. Our unique product builder does all that.
"All of this is can be done from less than £10 a day – added to which, you are not tied into any contract. If you feel it isn’t working for you, a simple 30 day notice is all that’s required.
"Currently we have over 100 WebSystem sites live or in the build stages, and they are delivering spectacular results. Online demos are available over a Zoom call, where we can show you live sites."