Family-run bed and mattress specialist Land of Beds has partnered with Dr Nerina Ramlakhan, a physiologist and author with over 25 years’ experience helping people improve their sleep and overall wellbeing, in a bid to support the nation’s sleep health.
“I’m delighted to be working with Land of Beds to help the nation get better and deeper sleep,” says Nerina.
To mark the launch of the partnership, Land of Beds and Dr Nerina commissioned a national sleep study, The Shocking Sleep Habits Wrecking Britain’s Health. The study gathered insights from over 1000 respondents, aged 18–99, across all UK regions.
The findings offered a clear message – from disrupted sleep cycles to burnout and poor bedtime habits, people across the country are more sleep-deprived than ever and looking for support they can trust, says the retailer.
The collaboration reflects Land of Beds’ wider commitment to providing "more than just products:. By focusing on experience, expertise, authoritativeness and trust, the business continues to cement its position as one of the UK’s most trusted online sleep destinations.
MD Mike Murray says: “We’re thrilled to be working with Dr Nerina. Her experience and approach align perfectly with what we stand for – helping people sleep better, not just selling beds. This partnership helps cement our place as one of the UK’s most trusted online sleep destinations. By combining expert insight with our products and service, we’re able to offer something that goes beyond transactions – real, trustworthy support rooted in experience, expertise, authoritativeness and trust.”
The company plans to release a series of expert-backed resources, customer guidance, and easy-to-implement tips aimed at helping the UK sleep better.