Higgy’s, which describes itself as "a purpose-led UK mattress brand", has joined the National Bed Federation (NBF) as an associate member.
Founded in honour of a family member and built on the belief that sleep should support health and happiness, and manufactured by Dura Beds, Higgy’s offers retailers a range of mattresses that combine "comfort, care, and community impact".
Each mattress is made using healthcare-inspired materials, designed to relieve pressure and improve rest. In addition to delivering commercial value, every Higgy’s sale contributes to UK health charities focused on sleep, spinal care and wellbeing, the brand states: "The brand has been created with both the end-user and retail partner in mind, offering a compelling combination of margin performance, customer benefits, and clear brand storytelling at PoS.
"Joining the NBF reflects Higgy’s commitment to raising standards in the UK bedding sector, while championing transparency, product quality, and purposeful business practices."
