Bensons for Beds is opening its latest UK store on Washford Trade Park in Redditch. The bed and mattress retailer will open its doors on Friday 5th September and will take on 4,250 sqft of trading space and employ four staff from the local area.
The new store will house a wealth of well-known brands, and has been designed to showcase the retailer's wide range, as well as allowing customers to test out beds and mattresses.
The new opening comes as the brand continues to gain significant market share across its core bedroom categories, building on gains made in the last two years. These advances follow significant investment made in its sleep advisor training in-store, continued offering of value for money, new product launches and investments in its digital capabilities.
Bensons Redditch manager, Julia Spencer, says: “We are really excited about opening our store in Redditch and expanding the Bensons brand further in Worcestershire. We’re obsessed with sleep, always wanting to offer our customers the very latest and best in sleep tech, and we have a fantastic range on display in the new store.
“Whether you’re a hot sleeper, a side sleeper, or a curled-up-like-a-kitten sleeper, we have a wide selection of beds and mattresses to suit everyone’s individual sleep needs, and our team will be dedicated to giving our customers everything they need to wake up on the right side of the bed!”