Bensons for Beds is opening its latest UK store on Friday 1st August, in Pelham Terrace on Lewes Road, Brighton, taking on a sizeable 6000 sqft of trading space across two floors, and employing five staff from the local area.
Customers will be able to shop Bensons’ own ranges, including the new Simply by Bensons products, plus brands including Hypnos, Silentnight and Tempur.
The new opening comes as the business continues to gain "significant" market share across its core bedroom categories, building on gains made in the last two years. These advances follow significant investment in its sleep advisor training in-store, continued offering of value for money, new product launches and investments in its digital capabilities, says the retailer.
Bensons Brighton manager, Ryan Carter, says: “We are really excited about opening our store in Brighton and expanding the Bensons brand further in the South. We’re obsessed with sleep, always wanting to offer our customers the very latest and best in sleep tech, and we have a fantastic range on display in the new store.
“Whether you’re a hot sleeper, a side sleeper, or a curled-up-like-a-kitten sleeper, we have a wide selection of beds and mattresses to suit everyone’s individual sleep needs, and our team will be dedicated to giving our customers everything they need to wake up on the right side of the bed!”
Pictured: Bensons' Doncaster store
