29 March 2024, 06:18
By Furniture News Sept 26, 2022

Emma plots further international expansion

Emma – The Sleep Company reports that it continued its growth story in the first half of 2022, with YoY revenue growth rate of +33%.

Emma increased its HY revenues to €386m in the first six months of 2022, compared to €291m in H1 2021.

The sleep brand forecasts annual turnover of at least €800m by the end of 2022, which will be Emma’s fifth consecutive financial year of profitability and growth.

Dr Dennis Schmoltzi, co-founder and CEO, says: “We couldn’t be happier about our performance so far in 2022. Even in this challenging economic climate, where the volume in our industry has dropped by around -30% in many countries, we have continued to grow profitability and look set to exceed a record €800m in revenue this year. From day one, we have been incredibly focused and motivated on having a profitable, viable business model and this is paying dividends now."

Emma’s expansion into more than 30 markets in recent years paid off and contributed to the company’s buoyant H1 performance. The sleep brand enjoyed strong growth in Europe, the Americas and Asia-Pacific.

Six of Emma’s European markets experienced a growth rate of higher than +40% in the first half of the year – France, the Netherlands, Austria, Italy, Sweden and Poland. Austria was the star performer – its growth rate of +114% means Emma there is now twice as large as it was in 2021 in terms of revenue.

"To support further growth, we will continue to expand," adds Manuel Mueller, co-founder and CEO. "The next step is the opening of an office in Bucharest in Q422 to attract the right talent and meet our headcount needs.

“Our expansion into Asia-Pacific and Americas was an important milestone and it is now evident that these countries are contributing to the company's rapid growth. Markets like the Philippines, Taiwan, Colombia and Canada are registering the highest growth rates in the company."

Pictured: Dennis Schmoltzi and Manuel Mueller

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