Bedmaker Sleepeezee has teamed up with Dame Jessica Ennis-Hill, Olympic and three-times world champion heptathlete, to help promote the importance of a good night’s sleep and its effect on performance.
Sleepeezee marketing manager Amy Curtis comments: “Whether handling the school run, tackling a day at the office or competing in the Olympics or World Championships, sleep has a huge impact on our ability to take on the challenges of the day ahead. Ensuring that our customers wake up feeling refreshed is what drives us here at Sleepeezee, and we’ve been perfecting the formula for a good night’s sleep since 1924.
“As one of Britain’s most successful athletes, a mother of two and an all-round champion of a fit and healthy lifestyle, Jessica has continuously inspired us throughout the last decade, and we can’t think of anyone better to help us shape the next one.”
In her role as a Sleepeezee brand ambassador, Jessica will share expert advice and tips on the Sleepeezee blog and social media channels.
“As an athlete, sleep and rest are an integral part of any training regime, but outside of this highly focused environment, it’s easy for these good habits to get lost in daily life," she says. “Regardless of what we’ve been doing each day, our bodies need time to recover and repair, and it’s only while we’re asleep that they can perform these vital functions.
“At the heart of a good night’s sleep is a well-made mattress, and I am delighted to be working with Sleepeezee to help champion its award-winning beds.”