Starting with a trial in collaboration with Boden, John Lewis Partnership is looking to provide access to its Click & Collect distribution network to third-party retailers.
Boden customers can now use the John Lewis & Partners Click & Collect service to pick up their parcels from 30 Waitrose & Partners stores. Boden orders placed by 7pm will be available for Click & Collect by the end of the next working day.
In the last five years, the partnership's Click & Collect orders have increased more than +50%. Currently 57% of all online orders are delivered through this service, with 25% of packages collected at John Lewis shops and 75% at Waitrose shops.
By opening up Click & Collect to those customers who shop with other retailers, the partnership hopes to introduce new customers to its range of products and personalised customer service.
Bérangère Michel, partner and operations director, John Lewis & Partners, comments: “We were one of the first to launch a Click & Collect service at scale in the UK and we’re pleased that the service will now be used by other businesses. This is a great example of how we are combining the capabilities of John Lewis and Waitrose to deliver what retail needs, at a time when the sector is changing at an extraordinary pace.”