Retailer And So To Bed has announced a new partnership with sleep expert, Dr Lindsay Browning.
Lindsay, the author of www.troublesleeping.co.uk, will work as the brand's ambassador to educate customers on how to get "the finest night’s sleep". She will provide comprehensive sleep tips on And So To Bed’s blog and social media channels, and will also be available for one-to-one consultations with customers to help them overcome specific sleep problems by looking at their sleep quality and general lifestyle.
Obtaining a doctorate from the University of Oxford, where she investigated the relationship between worry and insomnia, Lindsay has since been passionate in helping people of all ages to sleep well. A Chartered Psychologist and Associate Fellow of the British Psychological Society, Lindsay is also a member of the British Sleep Society, and has published several publications about sleep and game theory.
Martin Gill, MD of And So To Bed, says: “We are thrilled to announce our partnership with Dr Lindsay Browning. Sleep is such an integral part of day-to-day life and for so long, we, as a brand, have been dedicated to helping our customers achieve the finest night’s sleep. Dr Lindsay Browning’s experience in the field makes her the perfect partner for And So To Bed.”
Lindsay adds: “I am thrilled to be working with And So To Bed as their sleep ambassador to help educate and help improve people’s sleep. I am passionate about the importance of sleep, having specialised in insomnia. Sleep is such a hot topic at the moment, and as there is such an abundance of information available for consumers it is now more important than ever that we are properly educating people. My passion for sleep aligns perfectly with And So To Bed’s ethos, and so I am very excited to see what we can achieve together in this partnership.”