Frankfurt's Tendence exhibition, taking place from 30th June to 3rd July this year, has announced a collaboration with outdoor living show, gardiente – taking place from 1st-3rd July in nearby Wallau.
Accessible from Tendence via a free shuttle bus, gardiente will offer products including garden furniture, parasols, BBQ accessories, textiles and accessories.
"Collaborating with gardiente will bring many synergies, and this means new possibilities for both events. Trade visitors will be able to benefit from a more diverse range of outdoor living products. We are looking forward to working with gardiente in the longer term," says Philipp Ferger, group show director, Tendence.
Jens Frey, MD of gardiente organiser, Muveo, adds: "The fact that the fairs run concurrently and the locations are near to each other brings several opportunities for both formats. We are therefore very pleased to be working together and we are convinced this enables us to offer our trade visitors clear added value. In addition to an even more diverse product range, buyers will also be able to find all the relevant new products for the new season at an early stage."
The entrance tickets for the two fairs will be valid for both events.