The 52nd edition of Milan’s I Saloni closed on a positive high, with an overall visitor count of 324,093 – 285,698 of which were from within the sector, with 160 different countries accounting for 68% of those present (compared with 63% at the 2011 edition, when the biennial Euroluce and SaloneUfficio were last held).
There was a major influx of visitors from all over the world, with particularly strong interest from Russia. A considerable number of delegations of Chinese constructors and American architects were also seen.
Over 2500 Italian and foreign exhibitors attended the Salone Internazionale del Mobile, the International Furnishing Accessories Exhibition, SaloneSatellite and the biennial Euroluce/International Lighting Exhibition and SaloneUfficio between 9-14th April.
“The Salone del Mobile has yet again proved itself to be the most effective promotional tool for creative excellence, a natural coming together of business and design, and an unparalleled platform for our tremendous expertise,” says the president of show organiser Cosmit, Claudio Luti.
“There was an extremely positive atmosphere during the fair, testament to the fact that even during these tough times, innovation, design and communication are solid investment levers.
“The exhibiting companies made huge efforts and significant investments in order to present themselves in the best possible light, attracting the attention of international players. The numbers confirm the fact that the fair is a vehicle that enables its exhibitors to make the most of very real business opportunities with extremely high-end operators.”
‘Interiors of tomorrow’ was the motto of this edition of I Saloni, with French architect Jean Nouvel’s seminal installation Project: office for living at SaloneUfficio, presenting five unique and singular work scenarios illustrating the fact that a working environment has to be able to transmit creativity, inspiration and enjoyment.
“The success of this edition of the Salone del Mobile is an important signal to our companies,” said Roberto Snaidero, president of Italian trade body FederlegnoArredo. “However, we absolutely must not let down our guard as regards the internal market, which is evidencing signs of concern that need to be tackled effectively and very swiftly.”