18 April 2024, 12:31
By Furniture News Nov 15, 2022

Gallery Direct – priced to prosper

Gallery Direct, whose catalogue has style and affordability at its core, exhibited at the recent Autumn Fair, with two stands offering a strong selection of products for visitors to view. As always, the stands looked impressive – but there was more than just good looks to please the customers …

Gallery used Autumn Fair to showcase a range of products which have just had a price drop. MD Peter Delaney explains: “We are always looking at ways to help and support our customers, especially during these tough economic times, so we have undertaken a huge review and have managed to drop the price on over 725 lines, including a substantial assortment of our key ranges, with an average reduction of -24%. 

“These lower prices were not just for the show – they will be held until further notice, so even if you were unable to attend Autumn Fair, you can still make the most of these new low prices.

“We have also managed to maintain prices across the majority of our other products. There will be no price increases at this stage on our House Collection sofas and Sofa in a Box products, plus five entire categories – furniture, outdoor, wall decor, accessories, and textiles. 

“The amounts for carriage-paid orders also remains the same – £250 for textiles, lighting or accessories, and £750 for all other product categories – and there is no minimum order. And to help with single-parcel deliveries, we have introduced two new weight brackets – under 1kg and under 5kg – to help with smaller deliveries.”

The main stand at Autumn Fair featured Gallery’s AW22 Collection, which offers a wide range of accessories and textiles, along with a carefully curated selection of price-drop lines, which are featured in Gallery’s Autumn Edit brochure. These included pieces like the Thornton side table, with its smoked glass top paired with an unusual and stylish geometric metal base, and the Neyland armchair, which offers classic mid-century-inspired design, with blush upholstery adding a contemporary twist. 

Also featured was the Newington table, which offers a sleek contemporary twist on a timeless classic. It is crafted with a solid acacia wood top, paired with elegant, angular metal legs. The Newington range offers two sizes of dining table and two sizes of dining bench, all in a choice of a natural or black finish to the wood.

Gallery’s second stand at Autumn Fair featured the supplier’s award-winning made-to-order upholstery. The products on show included the House Collection, which offers an exclusive, easy-to-shop range of sofas and armchairs at good value-for-money price points. The collection comprises three styles, available in a choice of 75 fabric options, ensuring there is one to suit all interiors. 

All Gallery’s made- to-order products – including sofas, chairs, sofabeds, bedsteads, headboards, mattresses and divans – are crafted by the company’s skilled team at its own manufacturing unit in Wiltshire.  The team offer an impressive 4–6-week production lead time, so there is still time to order for customers to have the products in their home for Christmas.

Gallery’s popular Sofa in a Box collection was also featured at the show. There is a choice of models, offering styles to suit different interiors, but all feature the same innovative design which allows easy delivery to any room in any property, even when access is tight and awkward. 

The sofas and chairs are delivered flat packed in a box. Assembly is quick and easy, with no tools required thanks to the easy lock mechanism. The sofas and chairs are sold from stock for quick delivery, but are still made by hand at Gallery’s Wiltshire factory.

Pictured: Newington table and bench

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