29 March 2024, 12:10
By Furniture News Apr 01, 2014

Parker and Farr opens London showroom

Parker & Farr, a leading UK manufacturer of luxury sofas and upholstery, will open its London flagship showroom on 1st May. Located in Chelsea, the showroom will welcome customers to view a selection of hand-crafted furniture from the company’s new and established collections.

The flagship space will be set over two floors, and will feature Parker & Farr’s latest designs. A design service will also be offered in-house.

MD Tony Crinion says: “We are thrilled to be opening our first London showroom in such a premier location, which serves as one of the main design districts in the city. We believe we've got something really special to offer our customers – they will be able to come to the showroom and experience the quality and craftsmanship of our unique range of products. Opening a showroom in London will also give Parker & Farr a great opportunity to build relationships with the design community and take part in all the wonderful events that happen this side of London.”

To accompany and enhance its new showroom, Parker & Farr will collaborate with leading interiors specialists to create impressive shop window displays, styled at different times of the year to reflect seasonal events or special dates.

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